The process of measuring the return on investment (ROI) from sports marketing involves tracking the performance of marketing campaigns, analyzing the data, and making adjustments to optimize the results. This includes tracking metrics such as impressions, reach, engagement, and conversions. Additionally, it is important to understand the target audience and their preferences in order to create effective campaigns. Finally, it is important to have a comprehensive strategy in place to ensure that the marketing efforts are aligned with the overall business objectives.
