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July 31, 2015

Homework Help: marketing opportunity cost

Posted by Ali on Wednesday, July 7, 2010 at 2:16am.

Maurice receives $100 as a birthday gift. In deciding how to spend the money, he narrows his options down to four choices: Option A, Option B, Option C, and Option D. Each option costs $100. Finally he decides on Option B. The opportunity cost of this decision is __________.
A. the value to Maurice of the option he would have chosen had Option B not been available
B. $300
C. the value to Maurice of Options A, C and D combined
D. $100

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