Attitudes, beliefs, values, and motivation are characteristics of:
A. psychographics.
B. demographics.
C. the speaker’s profile.
D. the audience’s response to the speech.
is it B
2. Nicole was asked to speak to the French Club about her trip to Northern France. She knew her audience would be made up of high school students learning the language and culture of France. Nicole identified her audience:
A. profile.
B. psychographics.
C. demographics.
D. background.
is it C
1.D
2.A
For the first question, the characteristics mentioned - attitudes, beliefs, values, and motivation - are not typically associated with demographics. Demographics refer to factors such as age, gender, race, income, and education level.
The characteristics described in the question are more closely related to psychographics, which focus on individuals' psychological and behavioral attributes, such as interests, opinions, lifestyle choices, and personality traits. Therefore, the correct answer to the first question is A. psychographics.
For the second question, Nicole identified her audience as high school students learning the language and culture of France. This information relates to demographics, which encompass characteristics such as age, education level, and interests. Therefore, the correct answer to the second question is C. demographics.
In both cases, it is crucial to understand and consider the characteristics of the audience when preparing and delivering a speech to effectively engage and communicate with them.