Business Mgmt.

I need to write a paragraph on Identifying the demographics and characteristics of my customer( or consumer). What the customer needs will my product attempt to meet?

My product or business is a shoe company that sells for all ages and all shoes sizes.

Please help me. If you can write a sample one to help me get off on the right foot that would be wonderful.

Demographics:
What is the age distribution of your customers? How many in each age range: How do those ages relate to shoe sizes? Is the gender population other than 50:50?

Characteristics: Does the population wear casual shoes or more formal to work, to school? It there a lot of rain wear? In females, is there a pronounced tendency to /or not to wear high heels? It the population trendy?

We will be happy to critique your work or thinking.

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asked by Tess

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