business communication

You are writing to alumni of a fraternity raising money for a scholarship. If you cannot personalize the letters, what would be the best salutation? (Points: 5)
"Dear Brother"
"Dear Sir"
"Dear Wealthy Alumnus"
"Dear Alpha Kappa Psi Member"

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  1. "Dear Brother" is more personal than "Dear Alpha Kappa Psi Member." And, of course, if it is NOT that fraternity, you wouldn't use it!

    Sra

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