accounting

MKTG205-1101B-07 Principles of Marketing
Assignment Name: Unit 5 Individual Project
Deliverable Length: 2-3 pages
Details: Select a global company of your choice in the service industry. Using your selected global company as the subject matter, research the principles of marketing that impact this organization and prepare an APA paper that specifically:

Describe the main line of business of the company
Names four of the countries in which the company operates
Explains, in detail, the implementation of the 4P's marketing mix concept by the company including:
competition
target market
product strategy
distribution strategy
communication strategy
pricing strategy
Describes any differences observed in the implementation of this concept, from one country to another

asked by Nancy Jackson

Respond to this Question

First Name

Your Response

Similar Questions

  1. Finance

    Unit 4 Individual Project Deliverable Length: 2-3 pages Details: A manufacturing company is thinking of launching a new product. The company expects to sell $950,000 of the new product in the first year and $1,500,000 each year
  2. marketing

    Unit 5 Individual Project Deliverable Length: 4-5 body pages, 1 PERT chart, 1 Gantt chart Details: Using your current work organization (or an organization of interest) as the subject matter, research the elements of business and
  3. Math

    Unit 2 Individual Project Deliverable Length: 3 pages Details: Using our data set from Unit 1, compose a 3-page e-mail to the head of the American Intellectual Union, which includes the following: 1. Begin your e-mail to AIU by
  4. accounting

    Unit 1 Individual Project Deliverable Length: 2 to 3 pages Details: You have been asked to speak at a career fair for high school students in your home town. Specifically, you are making a presentation about your role as an
  5. accounting

    Unit 1 Individual Project Deliverable Length: 2-3 paragraphs Details: The proprietors of two businesses, L.L. Sams Company and Melinda Garcia Career Services, have sought business loans from you. To decide whether to make the
  6. business

    I have the first part done with either Marriott Intl or southwest airlines it is the second and third parts i am stuck on here is the entire assignment Assignment Type: Individual Project Deliverable Length: 4-5 body pages, 1 PERT
  7. business

    Assignment Type: Individual Project Deliverable Length: 500–750 words Points Possible: 110 Due Date: 9/11/2011 11:59:59 PM CT You are a marketing manager interviewing for a new job at several different firms simultaneously. You
  8. business

    MGT635-1003B-04 International Business Operations Management Assignment Name: Unit 5 Individual Project Deliverable Length: 6-7 body pages Details: As the production manager for an electronic circuit company you have encountered
  9. Business/ Strategic Management

    If you don't mind if you could give me TWO PRICES one for 1.) full assignment Deliverable Length:Tables count for 2 pgs and 4 pages in MS Word format Due Date: 6/18/2010 latest 6/19/2010 Research the British Petroleum website.
  10. international business

    Deliverable Length: 3-5 pages Details: As a Venezuelan business owner (you may select the specific business of your choice), you are very interested in the fact that Venezuela has recently been accepted as an associate member of

More Similar Questions