is this a service, greeting or merchandise approach

You work as a sales associate in a camera store. you observe a woman looking at a digital camera.
wouldn't that be service?

Since the sales associate hasn't done anything but observe, this can't be a service approach. The woman is looking at the merchandise. You hope she shows interest in the camera.

Yes, in this scenario, the approach would typically be considered a service approach. As a sales associate in a camera store, your main role is to provide assistance and knowledge to customers who are interested in purchasing a digital camera. By observing the woman looking at the camera, you have an opportunity to approach her and offer your expertise, answer any questions she may have, and guide her towards making a purchase decision. This approach focuses more on providing a service, rather than selling a specific product or merchandise.