Complete the following sentence.

_____ are data that can be used to determine buying choices and interests.

There are no choices in the blank.

In this case, the sentence is asking for a term that represents data that can be used to determine buying choices and interests. To answer this, we need to think about what kind of data can provide insights into buying choices and interests.

One term that fits this description is "consumer preferences." Consumer preferences refer to the specific tastes, wants, and needs of individuals or groups of consumers. This data can include information about buying habits, personal interests, opinions, and other factors that influence purchasing decisions.

To determine consumer preferences, various sources of data can be utilized, such as surveys, market research, customer feedback, and analyzing patterns in consumer behavior. By understanding consumer preferences, businesses can tailor their products, services, and marketing strategies to better cater to their target consumer base.

Therefore, the completed sentence would be:

"Consumer preferences are data that can be used to determine buying choices and interests."