1. I kick it up and down.
2. I kick it down and up.
[#1 is correct. What about #2? Is #2 correct?]
3. That works.
4. That is effective.
[Does #3 mean #4?]
1 and 2 mean the same thing, but the normal idiomatic phrasing is #1.
Both 3 and 4 have the same meaning, yes.