For my project I am working on why my jeep wrangler is designed for my target market which is between 25-35, adults with young kids, adventurous, fun, family oriented. And I need to provide statistics or evidence that shows that my target market isnt made up and I need evidence to show that my target market actually goes and buys jeeps for family adventures and that this particular target market will go and buy my product. please is anyone can provide me with evidence or links for me to read through that will provide me with the information that I need. thanks
https://www.google.com/search?source=hp&ei=S-PCWq70KO3y5gK-1IVY&q=target+market+for+jeep+wrangler&oq=Target+Market+Jeep+&gs_l=psy-ab.1.2.0i22i30k1l3.2221.25353.0.32399.119.39.14.10.17.0.201.4759.0j34j1.36.0....0...1c.1.64.psy-ab..69.48.3253.6..0j35i39k1j0i131k1.133.lSHeGGIKdS4
To find evidence that supports your target market's interest in Jeep Wranglers for family adventures, you can follow these steps:
1. Conduct Market Research: Start by researching market reports, industry publications, and automotive research firms that offer insights into consumer behavior, preferences, and purchasing patterns. Resources like Statista, MarketResearch.com, or automotive industry associations could provide valuable information.
2. Analyze Demographic Data: Look for demographic data that aligns with your target market of adults aged 25-35 with young kids. This data might include information on family size, age distribution, and consumer behavior. Census data and reports from reputable sources like Pew Research Center or Nielsen can be helpful.
3. Research Automotive Ownership Data: Dig into industry reports and data sources that provide information specifically about Jeep ownership and sales. Look for statistics on the age range of Jeep buyers, the popularity of the Jeep Wrangler among families, and any trends indicating the demand for family-oriented adventure vehicles. Automotive industry reports, manufacturer websites, or publications like Automotive News might have relevant data.
4. Utilize Social Listening: Search social media platforms, online forums, and Jeep-specific communities to find discussions, reviews, and testimonials from Jeep Wrangler owners within your target market. These real-life experiences shared by owners can provide valuable insight into their preferences and buying decisions.
5. Engage in Customer Surveys or Focus Groups: Consider conducting your own surveys or focus groups targeting individuals within your target market. This way, you can gather first-hand information and opinions about their interest in Jeep Wranglers for family adventures. Online survey platforms like SurveyMonkey or Google Forms can help facilitate this process.
Remember, when referencing and using data or statistics, ensure that the sources are reputable, unbiased, and up-to-date.