If pseudo-psychologies have no scientific basis, how do they survive and why are they so popular?

Some people ignore science and continue to believe folk tales and mythology.

Perhaps this will make things even clearer.

http://drdavespsychologypage.homestead.com/Astrology_Fiction.pdf

Pseudo-psychologies, also known as pseudosciences, are psychological theories or systems that lack scientific evidence and do not adhere to the standards of scientific inquiry. Despite their lack of scientific validity, they continue to survive and gain popularity for several reasons:

1. Lack of scientific literacy: Many people may not have a deep understanding of scientific principles, methods, or critical thinking skills. This lack of understanding makes them more susceptible to accepting information that may seem plausible or appealing, even if it lacks scientific evidence.

2. Personal experiences: People may have personal experiences or anecdotes that they perceive as evidence for the accuracy of pseudopsychological claims. These subjective experiences can be compelling and influential, leading individuals to place more trust in these theories.

3. Appeal to emotions and beliefs: Pseudopsychologies often tap into people's emotions, personal beliefs, or desire for simple explanations to complex issues. They may offer easy answers, promises of personal growth or insight, and provide a sense of control over their lives. This emotional appeal can make pseudopsychologies more attractive to some individuals, regardless of their scientific validity.

4. Media and popular culture influence: Pseudopsychologies are often promoted and sensationalized in various media outlets, such as books, TV shows, movies, and social media. Media platforms sometimes prioritize entertainment value over scientific accuracy, which can contribute to their popularity and acceptance among the general public.

5. Confirmation bias: People have a natural tendency to seek information that confirms their existing beliefs and disregard or downplay information that contradicts them. Pseudopsychologies can exploit this bias by providing information that aligns with preconceived notions or beliefs, making it more likely for individuals to accept and adopt these theories.

It's essential to exercise critical thinking, evaluate claims based on scientific evidence, and rely on reputable sources when it comes to understanding psychological theories. Scientific rigor, empirical evidence, and peer-reviewed research are crucial factors in distinguishing between legitimate psychological theories and pseudoscientific claims.