when a special begins to lose its impact you should
a.transfer the products to theshelves at their normal price
b.move the products to another spot
c.send the stock back to the manufacture or supplier.
d.set up an attractive display using your product knowledge
my answer is b
To determine the correct course of action when a special begins to lose its impact, let's go through each option:
a) Transferring the products to the shelves at their normal price: This option could be considered if the special is not attracting sufficient attention or sales. By returning the products to their original price and placing them on the regular shelves, you are indicating that the special promotion has ended.
b) Moving the products to another spot: This is your chosen answer. Moving the products to a different location within the store can bring renewed attention to the special. It can catch the eyes of customers who may have previously missed it or thought it was not relevant to them. This approach aims to re-engage customers and regain the impact of the special.
c) Sending the stock back to the manufacturer or supplier: This option would typically be considered as a last resort when all other efforts have failed to gain traction on the special. Returning the stock may be necessary if the demand is too low to justify keeping the products in-store. This step should be taken in consultation with the manufacturer or supplier to ensure a smooth return.
d) Setting up an attractive display using your product knowledge: Though this option may not directly address the loss of impact, it is a valuable strategy to enhance visibility. By showcasing the special products in an appealing manner and utilizing your product knowledge to highlight their features and benefits, you can increase the likelihood of attracting customers' attention and potentially regain the impact of the special.
Ultimately, the choice between options b) and d) may depend on factors such as the available space in the store, the effectiveness of the existing display, and the alternative spot where the products could be moved.