posted by .

The total profit approach to evaluating possible product-market strategic plans:
a. is the best approach to use.

b. cannot be used to compare possible plans unless they are very similar.

c. may support a plan that is not the most profitable in the short run.

d. requires only sales forecasts for the life of possible plans.

e. All of the above are true.

  • marketing -

    I'll be glad to check your answer.

Respond to this Question

First Name
School Subject
Your Answer

Similar Questions

  1. operation management

    (01) Why study operations management? (02) What is the difference between the terms “production management” and “operations management’?
  2. marketing

    Select a product or service you would like to introduce to the marketplace. It may be from an existing company or a new concept. Prepare a 1,750- to 2,100-word marketing plan for your selected product or service. Include the following …
  3. Marketing

    ______________ is the process of naming broad product-markets and then segmenting these broad product-markets in order to select target markets and develop suitable marketing mixes. A. Strategic planning B. Market positioning C. Market …
  4. managment science

    Supposed you have been hired as a Marketing Manager in a Multinational Company which is dealing in high tech products. Company wants to launch a cell phone in the market which can measure the Sugar level and Heart beat of the users. …
  5. marketing

    13) The main difference between a marketing strategy and a marketing plan is that: A. Time-related details are included in a marketing plan. B. A marketing strategy omits pricing plans. C. A marketing strategy provides more detail. …
  6. Market Research

    In the video, The Role of Market Research, Jeff Hawkins describes how marketing research did (and didn’t) help him identify market opportunities and problems. Use Table 1.1 to suggest a category of marketing research that could support …
  7. Business

    Choose a product you wish to market. You will follow this product through all four P's of Marketing. Describe your goal. Is it to maximize quantity, market penetration, market share, gross revenue, profit, or other goal (such as social …
  8. Math

    I'm horrible at word problems but Create a chart that has the following information for each of the three selected carriers: cost per month, base number of minutes, additional cost per minute (overage) Using the information from the …
  9. Micro Economics

    In YEAR 1, the price of gadgets is $2, while the price of the single variable input used is $28. A profit-maximizing gadget producer uses 9 units of input to produce and sell 252 units of gadgets, earning profit of $2*252 - $28*9 = …
  10. Social Studies

    Which of the plans is best for the nation?

More Similar Questions