posted by pallavi .
Hi need a help.
Can Production orientation be explained as ths:
for the producers, marketing forces on, which products to produce?
how many products to produce?
how to communicate their offers by which media?
when n where to make them available to buyers??
and for PRODUCT ORIENTATION:
understanding the needs and desires of existing and prospective buyers>
which products they choose,when,how much,at what price and how often?
how they get info about product offers
where they buy products from
how they feel after the purchase and consumption of products.
i got all these in a lecture.Please confirm!!