The Internet is forcing businesses away from traditional functions, such as distribution. The Internet effectively closes the gap between the buyer and the seller and has slowly been eliminating middlemen or intermediaries. Select a company from one of the following industries:
•Car insurance
•Newspapers or magazines
•Computers or other small electronics
•Books
I was thinking on doing Dellcomputers or even Geico insurance, but I must point out the facts on their website on one or the other.
Havent trouble on how the company uses direct and indirect channels.
Sure! Let's select the car insurance industry. The internet has indeed revolutionized many aspects of the business world, including the car insurance industry. Traditionally, car insurance was largely sold through insurance agents and brokers who acted as middlemen between insurance companies and customers. However, with the advent of the internet, there has been a shift towards direct-to-consumer selling models, significantly reducing the reliance on intermediaries.
Now, let's find an example of a car insurance company that has embraced this shift. One well-known company that operates primarily online is Geico. Geico, which stands for Government Employees Insurance Company, is an auto insurance company that has employed various strategies to take advantage of the internet to reach customers directly.
To find more information about Geico's operations and its use of the internet, we can start by conducting a search on a search engine such as Google. By typing in "Geico car insurance internet strategy" or similar keywords, you will likely find relevant articles, case studies, or research papers discussing Geico's approach and the influence of the internet on the car insurance industry.
Additionally, visiting Geico's official website can provide valuable insights into their business model and how they leverage the internet to offer car insurance directly to consumers. Exploring the website can give you an idea of the various online tools, features, and services they provide, such as online quotes, policy management, claims submission, and customer support.
Remember, the internet has made it easier than ever before to access vast amounts of information on specific companies and industries. By utilizing search engines, industry publications, company websites, and other reputable sources, you can gather significant insights into how the internet has impacted the car insurance industry and find specific examples such as Geico's innovative use of direct-to-consumer models.