COM156

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How has media convergence changed American culture?

  • COM156 -

    Please explain what you mean by "media convergence."

    We'll be glad to help you determine how it's changed American culture, after you define exactly what you mean by that term.

  • COM156 -

    Media Convergence could be defined two ways, the first is the technological merging of content in different mass media, which is taking television, radio, magazines, movies, and songs and making them accessible on the internet, cell phones, and iPods. The second definition is referred to as cross platform where media marketers combine different media holdings to form one major corporate umbrella, these media holdings include cable connections, internet access, and phone services.

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