Where can I find an example of a market grid.
I need to prepare a market grid to focus on my marketing and forecast sales
http://books.google.com/books?id=Nqzld78z5cMC&pg=PA35&lpg=PA35&dq=market+grid&source=bl&ots=GBjwYF0sQP&sig=66ZnlOXzTIRwpYi4CezIerVaH4k&hl=en&ei=tLwAS5KYFdWonQf0zIkS&sa=X&oi=book_result&ct=result&resnum=8&ved=0CB0Q6AEwBw
http://images.google.com/images?source=ig&hl=en&rlz=1G1GGLQ_ENUS353&q=market+grid&um=1&ie=UTF-8&sa=N&tab=wi
what is purpose
To find an example of a market grid, you have a few options:
1. Online search: Start by conducting a simple online search using search engines like Google. You can search for terms like "market grid example" or "marketing grid template" to find various examples available on websites, blogs, or marketing resources.
2. Marketing textbooks or guides: Consult marketing textbooks or marketing guides. These resources often include examples and explanations of market grids. You can visit your local library or browse online textbooks for relevant information.
3. Business websites and case studies: Explore websites of established companies or industry-specific websites that provide case studies or marketing resources. These sources sometimes include examples of market grids as part of their documentation.
Once you have found an example market grid, you can use it as a reference to structure your own market grid. Remember that a market grid typically includes customer segments on one axis (e.g., demographics, psychographics, behaviors) and marketing mix variables on the other axis (e.g., product, price, promotion, place). It helps to visualize how these variables connect and influence your marketing strategy.
When preparing your market grid, consider gathering information and conducting market research to analyze your target audience, identify key marketing variables, and forecast sales. This will ensure that your market grid is data-driven and useful in focusing your marketing efforts effectively.