A software buyer is looking for a product to retail for $230. He wants to apply a markup

of 38% (based on selling price) to the product. Allowing for this markup, what is the
maximum amount the buyer can pay for the software?
A. $38.00 C. $142.60
B. $87.40 D. $370.97

would you multiple?
answer(B)

The markup would be 230x0.38 = 87.40, based upon the selling price. What the retailer paid would be $230 minus that, which is answer C.