Marketing

posted by .

T/F

Malibu Beach Parties finds that the tastes and preferences of its customers change more rapidly than in the past. The manager is constantly looking for external ideas from customers, suppliers, competition, and the sales force


I think this answer is false becuase sales force in considered internal and not external...am I correct ? Thank you

  • Marketing -

    The customers, suppliers, and competition are certainly external to the company. Because the sales force is in constant contact with potential customers, they also have important knowledge about external ideas.

    It seems to me that your question is True.

Respond to this Question

First Name
School Subject
Your Answer

Similar Questions

  1. Marketing

    What is the biggest issue or concern that should be looked at in marketing (product, competition, markets, customers, etc) and why?
  2. statistics help

    The branch manager of an outlet (Store 1) of a nationwide chain of pet supply stores wants to study characteristics of her customers. In particular, she decides to focus on two variables: the amount of money spent by customers and …
  3. Accounting

    Classify the following Users of information as either: Internal User External User; trading partner External User; Stake holder 1) IRS 2) Inventory control manager 3) Board of Directors 4)Customers 5) Lending Institutions 6)SEC 7) …
  4. college Accounting

    Classify the following Users of information as either: Internal User External User; trading partner External User; Stake holder 1) IRS 2) Inventory control manager 3) Board of Directors 4)Customers 5) Lending Institutions 6)SEC 7) …
  5. statistics

    A random group of customers at a fast food chain were asked whether they preferred hamburgers, chicken sandwiches, or fish sandwiches. The restaurant's marketing department claims that 40% of the customers prefer hamburgers, 46% of …
  6. Information Systems in Organizations

    Directions: Test your knowledge of this topic by selecting the best answer for each of the following questions. When you click the Submit button, you will see your score and the results will go to your instructor. You may want to refer …
  7. Statistics

    The manager of the customer service division of a consumer electronics company was interested in determining whether customers who had purchased a DVD player over the past 12 months were satisfied with their products. Using the warranty …
  8. Statistics

    Bookstore has a website for which 90 percent of their book sales are to out of state customers and not subject to the collection of sales tax . The sample proportion of all sales to out of state customers from samples of size 100 will …
  9. 3rd grade math

    Mr. king,ms. Lee,and mr. Patel own pizza shop together. They estimatedd the number of customers over the past 10years. Mr.King estimated they served 15,000 customers. Ms.Lee estimated 15,500 customers. Mr.Patel estimated 20,000 customers. …
  10. math

    Terese manages a grocery store warehouse that encourages volume shopping on the part of customers. Therese has discovered that on any given weekday, 70% of the customers' sales amount to more than $100. that is, any given sale on such …

More Similar Questions