I need some help determining the strengths and weaknesses of these brand names.....
Girl Scout’s – Cookies- Their strength in the brand name is that they are recognized as a guide for young girls to be leaders of tomorrow, which is to empower young girls. Their brand name weakness is that ????
Hoover- Vacuum.....??
Fed Ex- Delivery service- Strenght would be ????……..Weakness is that it’s abbreviated.
Nike- Sportswear- It’strength is its associations with real athletes who wear the sneakers and clothing. It’s weakness is that they were known to employ child labor at one point in time. And they are very pricey, which counts out a certain demographic of people depending on amount of income.
Microsoft-software....????for strength and weakness....???
GS cookies...the weakness is that they can be sold only in a brief period in very early spring, and that the brand name cannot be transfered to other goods.
Hoover. Strength...stands for quality, lasting endurance, weakness..it stands for pricy. Hoovers were sold door to door as a luxury for many years.
Fed Ex Strength...name recognition, stands for fast delivery. Weakness is that it has limited transfer to other products.
Microsoft software: Strength...will work with the worlds most common operating system. Weakness...often needs multitude of patches over many years.
Girl Scout’s – Cookies:
Strength: They are recognized as a guide for young girls to be leaders of tomorrow, empowering young girls.
Weakness: The brand name weakness could be that it is limited to selling cookies only in a brief period in very early spring, and the brand name cannot be transferred to other goods.
Hoover- Vacuum:
Strength: The brand name Hoover stands for quality and lasting endurance.
Weakness: The brand name Hoover is associated with being pricey and was sold door to door as a luxury for many years.
FedEx- Delivery service:
Strength: The brand name FedEx has strong name recognition and is associated with fast delivery.
Weakness: The brand name FedEx has a weakness in that it is abbreviated, which might be less memorable for some people. It also has limited transferability to other products.
Nike- Sportswear:
Strength: The brand name Nike has strong associations with real athletes who wear their sneakers and clothing.
Weakness: Nike has faced criticism in the past for employing child labor. Additionally, Nike products can be considered pricey, which may exclude a certain demographic of people depending on their income level.
Microsoft- Software:
Strength: The brand name Microsoft is known for its software and is compatible with the world's most common operating systems.
Weakness: Microsoft software often requires multiple patches over many years, which can be seen as a weakness as it may require ongoing updates to address issues or vulnerabilities.