Posted by k on Wednesday, February 27, 2013 at 10:08pm.
Sales of whiskey will fall by 4%. Finding the solution to this problem is simple algebra. The equation for the price elasticity of demand is Elasticity=%Change Quantity Demanded / %Change Price
Therefore, we just plug in the figures we are given and solve for % Change Quantity Demanded
-.2 = X / .2
Multiple -.2 by .2 and we get -.04 which is 4% which is the % Change in Quantity Demanded
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