Homework Help: marketing

Posted by Andrew on Saturday, January 26, 2013 at 4:19pm.

The total profit approach to evaluating possible product-market strategic plans:
a. is the best approach to use.

b. cannot be used to compare possible plans unless they are very similar.

c. may support a plan that is not the most profitable in the short run.

d. requires only sales forecasts for the life of possible plans.

e. All of the above are true.

marketing - Ms. Sue, Saturday, January 26, 2013 at 4:23pm
I'll be glad to check your answer.
marketing - Anonymous, Friday, February 8, 2013 at 3:01am
a

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