February 19, 2017

Homework Help: marketing

Posted by Andrew on Saturday, January 26, 2013 at 4:18pm.

Few people in Europe diet. So the same soft drink that PepsiCo sells in the U.S. under the brand name of Diet Pepsi is sold in England under the brand name of Pepsi MAX. This is an example of which part of the external market environment?
a. Competitive
b. Legal
c. Cultural and social
d. Political
e. Economic

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