picture u to open sport store. wat demographic info u wnt to know about ur targt market? how u would use info to choose type of sports products u would hope tosell.

what new trends they want to go after. what they most attracted to. i do research abt them, look at statistics about them if they popular or not.

i not really understand this whole question either it hard.

Your answer is right.

In the mountains, you'd probably do well to open a shop selling ski equipment. Near the Great Lakes and the oceans, diving and swimming equipment would sell well.

thank you very much ms. sue do demographic information also be this?

identifying potentinal customers

conducting a market research

for demographic information do i need to add peoples age, sex, nationality?

do surveys?

then after making survey i choose target market?

do i need customer profile?

age
gender
profession
education level
household income level
marital status
geographic location

When determining the target market for your sport store, it is important to gather relevant demographic information about your potential customers. This information will help you understand who your target audience is, what their needs and preferences are, and how you can tailor your product offerings to meet those needs. Here are some key demographic factors to consider:

1. Age: Understanding the age range of your target market is essential as it will influence the type of sports products they are likely to be interested in. For example, younger audiences may be more interested in trendy sports apparel, while older demographics may prefer equipment for specific sports.

2. Gender: Knowing the gender distribution of your target market can help you customize your inventory accordingly. There may be certain sports that are more popular among one gender than the other, and your product selection should reflect that.

3. Location: Consider the geographical location of your store and its proximity to various sporting facilities, schools, or fitness centers. This information will help you understand the local demand for specific sports and gear.

4. Socioeconomic Status: Having an idea of the average income level and purchasing power of your target market will help you determine the price range and quality of products you should offer.

To gather this information, you can conduct market research surveys, analyze existing data and statistics, or work with marketing agencies that specialize in consumer insights. Additionally, observing trends in the sporting industry, attending trade shows, or staying up-to-date with the latest sports news can also provide valuable information about new trends and popular sports.

Once you have a clear understanding of your target market, you can make informed decisions about the type of sports products to sell. For example, if your research shows that there is a high interest in fitness and wellness among your target audience, you may want to focus on offering a wide range of athletic apparel, fitness equipment, and sports accessories. Similarly, if you discover a growing trend in a specific sport such as outdoor activities, you may want to stock related gear such as hiking or camping equipment.

Remember, continuous market research and staying attuned to your target market's changing preferences will help you adapt your product offerings and stay competitive in the sport retail industry.