The purose of loaded words in advertisement is to

1 create an image
2 compare two unlike things
3 influence the reader
4 illustrate bias

Which answer do you think is right?

I disagree.

Loaded words are those that have connotations beyond their strict meanings. Aren't they used to get the audience to do something?

yes thank you

You're welcome.

Right.

The purpose of loaded words in advertisements is to influence the reader.

To understand this, let's break down the options:
1. Creating an image: While loaded words can help create an image in the reader's mind, this option does not fully capture the intention behind using loaded words in advertisements.
2. Comparing two unlike things: Loaded words may be used for comparison, but the primary goal is not to compare two unlike things.
3. Influencing the reader: This option aligns with the purpose of using loaded words in advertisements. Loaded words, which carry strong emotional connotations or biases, are strategically chosen to sway the reader's opinion or persuade them to take a specific action. Advertisers often use loaded words to evoke certain emotions and create a desire to buy a product or support a cause.
4. Illustrating bias: While the use of loaded words in advertisements can certainly contribute to illustrating bias, it is not the primary purpose. The primary intention is to influence the reader, as mentioned in option 3. Bias can be a byproduct of the loaded words used in advertisements.

Therefore, the correct option is 3. Influence the reader.