November 25, 2015

Homework Help: marketing

Posted by george on Tuesday, June 22, 2010 at 9:00pm.

The goal of integrated marketing communication (IMC) is to produce a unified promotional message that has the customer as its focus. All promotional activity, such Draft a 200- to 300-word response answering the following questions:

o How does an organization establish an IMC plan?
o What are some of the different stages a company goes through when developing its IMC strategy?

Answer this Question

First Name:
School Subject:

Related Questions

More Related Questions