May 25, 2016

Homework Help: marketing

Posted by smartonesmartone on Monday, March 22, 2010 at 10:09pm.

Consider a recent purchase that you or a family member has made (examples: a household product, a DVD or CD, a grocery item, an electronic device, etc.) Describe the item and list three main reasons you purchased that product as opposed to another product. Then, identify the internal influences that describe each reason you made your purchase; perception, motivation, learning, attitudes, personality, age group, the family life cycle, or lifestyle.

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