Posted by Anonymous on Monday, January 11, 2010 at 8:39pm.
It's a technique to try to get someone to do something -- or at least change his/her mind.
Possibly these articles will help a little more.
http://www.members.cox.net/dagershaw/lol/InfluenceAntecedents.html
http://www.members.cox.net/dagershaw/lol/InfluenceMorePrinciples.html
http://www.members.cox.net/dagershaw/lol/InfluenceStillMore.html
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