February 21, 2017

Homework Help: E-mail Advertising

Posted by Fantasy on Monday, January 7, 2008 at 6:51pm.

E-mail advertising is claimed to be very effective for vial marketing purposes – that is, buzz generation. This is accomplished by requesting an e-mail recipient to forward the message to a friend.
Present your views on the effectiveness of the e-mail viral marketing practice. In other words, explain what makes e-mail buzz generation effective or not.

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