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December 20, 2014

Homework Help: Business: Marketing

Recent Homework Questions About Marketing

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Business
Choose a product you wish to market. You will follow this product through all four P's of Marketing. Describe your goal. Is it to maximize quantity, market penetration, market share, gross revenue, profit, or other goal (such as social change)? In your one to two page ...
Sunday, October 21, 2012 at 9:09pm

Marketing
Identify the product concepts you used in determining the packaging. How does the packaging affect the effectiveness of the packaging? Are there any physical, social, or economic restraints that could limit or enhance your packaging? Market Research Product Concepts
Sunday, October 21, 2012 at 9:07pm

marketing
explain how the e-business's online service fits within the e-marketing mix
Monday, October 15, 2012 at 7:15pm

market
Target marketing, in contrast to mass marketing,
Saturday, October 13, 2012 at 9:15pm

programming
Daily Life Magazine wants an analysis of the demographic characteristics of its readers. The Marketing Department has collected reader survey records containing the age, gender, marital status, and annual income of readers. Design an application that accepts reader data and ...
Monday, October 1, 2012 at 9:40am

Computers
Daily Life Magazine wants an analysis of the demographic characteristics of its readers. The Marketing Department has collected reader survey records containing the age, gender, marital status, and annual income of readers. Design an application that accepts reader data and ...
Sunday, September 30, 2012 at 11:35pm

accounting
Frieden Company's contribution format income statement for the most recent month is given below: Sales (46,000 units) $ 966,000 Variable expenses 676,200 Contribution margin 289,800 Fixed expenses 231,840 Net operating income $ 57,960 The industry in which Frieden Company ...
Saturday, September 29, 2012 at 9:10pm

marketing
Binomial probability distributions are used in business, science, engineering, and other fields. Suppose you work for a marketing agency and have to create a television ad for Brand A toothpaste. The toothpaste manufacturer claims that 40% of the toothpaste buyers prefer Brand...
Thursday, September 27, 2012 at 1:48pm

accounting
YSL Marketing research is a small firm located in Seattle. On behalf of its clients, the firm conducts focus group meetings, telephone and mail opinion surveys, and evaluations of marketing strategies. The firm has three partners and six nonpartner professionals. At the start ...
Thursday, September 27, 2012 at 7:01am

business
which laws do you think appear to have the greast impact on marketing? why?
Monday, September 24, 2012 at 6:41pm

marketing
QUESTION #1 cost analysis with graph office copier has an initial price of $2500. A service contract costs $200 for the first year and increases $50 per year thereafter. It can be shown that the total cost of the copier after n years is given by C(n)= 2500 +175n +25n^2. The ...
Wednesday, September 19, 2012 at 10:46am

Integrated Marketing Communications
develop an IMC plan for a business.
Friday, September 14, 2012 at 4:00pm

Integrated Marketing Communications
Research any firm local or foreign and present a report and critique of their marketing communications
Friday, September 14, 2012 at 3:50pm

MBA
1. After extensive research and development, Good Days Tires Corp., has recently developed a new tire, the Super Tread, and must decide whether to make the investment to produce and market the Super Tread. The tire would be ideal for drivers doing a large amount of wet weather...
Monday, September 10, 2012 at 4:38am

grammar
use comma before the conjunction in a compound sentence. If two parts of a compound sentence are not joined by a conjunction,use a semicolon to separate the parts. rewrite the passage below, correcting all capitalization and punctation mistakes. Combine any sentences you find ...
Monday, September 10, 2012 at 1:19am

Market Research
In the video, The Role of Market Research, Jeff Hawkins describes how marketing research did (and didn’t) help him identify market opportunities and problems. Use Table 1.1 to suggest a category of marketing research that could support the marketing efforts of a product ...
Wednesday, September 5, 2012 at 10:21pm

Accounting for Managers
Question 1 of 20 5.0 Points In comparing management accounting with financial accounting, which of the following statements is FALSE? A. Management accounting is primarily used by managers, employees, and supply chain partners. B. The report format for financial accounting is ...
Tuesday, September 4, 2012 at 3:18am

Marketing Research
Read Case 11, "School of Business (1
Sunday, September 2, 2012 at 7:56pm

Marketing
What type of conflict can be reduced by direct distribution? Why?
Thursday, August 30, 2012 at 11:19am

College math
From a survey of 100 college students, a marketing research company found that 60 students owned iPhones, 30 owned cars, and 25 owned both cars and iPhones. (a) How many students owned either a car or an iPhone (but not both)?
Sunday, August 26, 2012 at 7:41pm

math
From a survey of 100 college students, a marketing research company found that 70 students owned iPhones, 45 owned cars, and 40 owned both cars and iPhones. (a) How many students owned either a car or an iPhone (but not both)? 1 students (b) How many students do not own either...
Saturday, August 25, 2012 at 4:43pm

management
1. Regarding management and leadership, which statement is most accurate? A. Leaders can be good managers, and good managers can be leaders. B. Leaders aren’t managers, and managers aren’t leaders. C. Leadership and management are entirely unrelated. D. Most ...
Wednesday, August 22, 2012 at 7:19pm

math
From a survey of 100 college students, a marketing research company found that 70 students owned iPhones, 45 owned cars, and 40 owned both cars and iPhones. (a) How many students owned either a car or an iPhone (but not both)? 1 students (b) How many students do not own either...
Tuesday, August 21, 2012 at 12:00am

marketing
describe the perceptual process?
Monday, August 20, 2012 at 1:18pm

math
From a survey of 200 college students, a marketing research company found that 140 students owned iPhones, 75 owned cars, and 60 owned both cars and iPhones. (a) How many students owned either a car or an iPhone (but not both)? 1 students (b) How many students do not own ...
Wednesday, August 15, 2012 at 10:09pm

University of Phoenix
target marketing in contrast to mass marketing
Sunday, August 12, 2012 at 5:54pm

marketing
Answer the following questions: 1. Think of the value exchanged between Coca-Cola consumers and the company. What values are exchanged? 2. Visit Coca-Cola’s corporate website. Select 3 different Coca-Cola brands. For each of these 3 SBUs, who is the target market? What ...
Sunday, August 5, 2012 at 2:13pm

Marketing
The Ethical Decision-Making Matrix II: A. is a realistic guide to performance only when profits are strong and performance evaluations are already positive. B. is a good tool for personal ethics but fails as a basis for a firm's actions when faced with real-world issues. C...
Saturday, August 4, 2012 at 7:58pm

marketing
Delivering the value proposition is also known as: A. endless chain marketing. B. situational distribution efficiency. C. wholesaling. D. supply chain management. My answer is D, is that correct?
Friday, August 3, 2012 at 4:58pm

marketing
Suppose that you've been hired by a local independent bookstore to help its owner win back customers lost to a large bookstore chain. Design and outline a plan to win back the store's lost customers and rebuild those relationships.
Thursday, August 2, 2012 at 6:16pm

marketing
an ad that stresses "get the real proactiv solution accept no substitues is best geared for which stage of the product life cycle?
Saturday, July 21, 2012 at 7:12pm

Financial Accounting
Jane Doe of Creative Marketing was recording transactions into the accounting records to prepare financial statements for the bank in a loan application. Her expenses were higher than anticipated and she was concerned about the effects on net income. As she was recording $3,...
Tuesday, July 17, 2012 at 12:56pm

Financial Accounting
Jane Doe of Creative Marketing was recording transactions into the accounting records to prepare financial statements for the bank in a loan application. Her expenses were higher than anticipated and she was concerned about the effects on net income. As she was recording $3,...
Tuesday, July 17, 2012 at 12:50pm

BUSN
"Select all items that will be included in Sports Baseballs, Inc. Balance Sheet." ------- Options Cash on hand Fixed assets Net sales Administrative expenses Taxes Long-term debt Dividends paid Marketing expenses Consulting revenues I cannot find information in the ...
Sunday, July 15, 2012 at 9:21pm

business
a wholesaler or agent who markets products for companies wanting to do business abroad is called a a. licensing agent b. marketing agent c. foreign intermediary d. wholesaling agent
Sunday, July 15, 2012 at 3:50pm

marketing
Using the broad definition of a product, identify and explain what products are being offered by a shop that specializes in bicycles; by a travel agent; by a supermarket; and, by a new car dealer
Sunday, July 15, 2012 at 1:38pm

marketing
How might you use different types of research (focus groups, observation, survey, and experiment) to forecast market reaction to a new kind of disposable baby diaper?
Sunday, July 15, 2012 at 1:35pm

Marketing
How many unit sales and dollar sales did the Famous Amos cookies Co record for 2011. Also How many unit sales and dollar sales did Chewy Chips Ahoy! record for 2011.
Wednesday, July 11, 2012 at 8:21pm

Principles of Management - Effective Management
Please double check my answers please! 1. a team manager is resolving the conflicts that exist among the members of his team in an organization. this is an example of: a. planning b. organizing c. leading d. controlling answer C 2. a manager at a grocery store is trying to ...
Tuesday, July 10, 2012 at 10:16am

business ethics
1. Which of the following is NOT a concern of the community stakeholder group? A. Employment of local residents B. Repayment of debt C. Economic growth D. Protection of the environment 2. Select the option that can be used to illustrate a utilitarian argument concerning ...
Thursday, July 5, 2012 at 8:23pm

Accounting
CollegePak Company produced and sold 60,000 backpacks during the year just ended at an average price of $20 per unit. Variable manufacturing costs were $8 per unit, and variable marketing costs were $4 per unit sold. Fixed costs amounted to $180,000 for manufacturing and $72,...
Wednesday, July 4, 2012 at 2:07pm

business finance
HELP ME GET STARTED ON THIS. I don't know what to do with the estimated demande & probability. This requires managers to estimate demand for the new product and assign probabilities. A range, rather than only one goal will be established. The first strategy is to set a ...
Wednesday, July 4, 2012 at 10:53am

Accounting
A meeting of senior managers at the Pringly Division has been called to discuss the pricing strategy for a new product. Part of the discussion will focus on estimating sales for the new product. Over the past years, a number of new products have failed to meet their sales ...
Monday, July 2, 2012 at 11:06am

Marketing
A survey of local businesses firms to determine how they forecast sales will produce a variety of answers. Some will claim they do not use any format techniques to forecast sales. You know they must be using some approach, no matter how loosely defined. How do you know a ...
Friday, June 22, 2012 at 7:51pm

geometry
As the marketing designer for Burger King, you are given a 4 in by 6 in logo and have been told to create an advertisement that is six times larger. What is the area of your advertisement (in feet)? [12 inches = 1 ft] Enter the numerical answer only
Thursday, June 21, 2012 at 12:12am

Marketing
Compete the break even point in dollars. Selling price = $2.00, Variable cost = $1.00, Fixed cost = $150,000
Wednesday, June 20, 2012 at 3:12am

catering
Which of the following would you want to do when developing a marketing position? A. Market yourself as a general caterer willing to accept any type of job. B. Position yourself in an untapped consumer market. C. Emphasize your inexperience and gain clients by charging a much ...
Wednesday, June 13, 2012 at 9:16pm

Art
Ms. Sue, Writeacher I urgently need you to check this paragraph and suggest where I should look for more specific details on this topic. 1) The information appearing on cosmetics must be present directly on the container of the cosmetic and, if present, on the outer box. 2) ...
Saturday, June 9, 2012 at 4:09am

business
1. An auto manufacturer negotiates a deal to have its cars appear in a Hollywood film. This is an example of A. publicity. C. media placement. B. product placement. D. image exposure. 2. To affect market _______, a company’s framework could be geographic, demographic, ...
Wednesday, June 6, 2012 at 8:10pm

English/Marketing
Hello I have a job interview question I want to get right. Below is the note I composed. How does it sound? Dear Mr. Smith Thank you for your interest in Apt. 1107, I am glad the apartment met your criteria. If you have any other questions please feel free to give me a call. I...
Monday, June 4, 2012 at 3:32pm

Business English "Designing the page and ect"
Please double check my answers for me. 1. The appearance of a document can do all of the following except: A. establish rapport with the audience. B. guide your readers' attention C. substititue the written text in the document. D. Build goodwill. answer: C. Substitute teh...
Wednesday, May 30, 2012 at 4:04pm

MARKETING
am not sure how to answer this question thats y am posting this question here. what variables would you used for identiify ing market segment?? is it about behavioural, demographic, geographic!!??
Tuesday, May 29, 2012 at 3:22am

marketing
Discuss various stages affecting consumer behaviour? should i answer the factors which influence consumer buying behviour like family,culture,subculture,age, occupation or should i answer about the consumer behvaiour stage process??? Thanks in advance for clearing my doubt!
Monday, May 28, 2012 at 6:56am

English
Doug is on the phone with the vice president of marketing, pitching to him the benefits of the new Web-based performance appraisal system that HR wants to implement throughout the company. “It will simplify things for you. More importantly, it will boost your department&#...
Saturday, May 26, 2012 at 11:13pm

I need correct answers for all please !
1. Regarding management and leadership, which statement is most accurate? A. Leaders can be good managers, and good managers can be leaders. B. Leaders aren’t managers, and managers aren’t leaders. C. Leadership and management are entirely unrelated. D. Most ...
Thursday, May 24, 2012 at 11:53pm

Management
1. Regarding management and leadership, which statement is most accurate? A. Leaders can be good managers, and good managers can be leaders. B. Leaders aren’t managers, and managers aren’t leaders. C. Leadership and management are entirely unrelated. D. Most ...
Thursday, May 17, 2012 at 12:28pm

ALGEBRA
From a survey of 100 college students, a marketing research company found that 70 students owned iPhones, 30 owned cars, and 15 owned both cars and iPhones. (a) How many students owned either a car or an iPhone (but not both)? students (b) How many students do not own either a...
Wednesday, May 16, 2012 at 8:09pm

Fundamental of marketing
Name a business or health care organization that you believe is using a proactive, rather than reactive, approach to dealing with the marketing environment.
Monday, May 14, 2012 at 10:08am

marketing
2. What forces in the marketing environment represent possible opportunities for Danone’s Activia brand?
Monday, May 14, 2012 at 12:42am

Calculus
As you know, Chemproc, Inc. is a premier manufacturer of chemicals and chemical waste. Further, as has been recently highlighted on the local news, we are in the process of expanding our Lonlinc, Skanebra chemical manufacturing plant to add two or three new products to our ...
Sunday, May 13, 2012 at 10:31pm

Programming with Eclipse
Design, implement, test, and debug an application to compute an employee’s weekly pay. If the employee works more than 40 hours a week, the employee earns 1.5 times the basic hourly pay for any time worked over 40 hours. The program should allow the user to input the ...
Thursday, May 10, 2012 at 5:29pm

Marketing - Consumer Choice Models
Which consumer choice model involves prioritizing service attributets and then using minimum level cutoffs when evaluating a service? A. Conjunctive B. Disjunctive C. Lexicographic? I think it is A. but I am not certain. Help!
Thursday, May 10, 2012 at 12:45pm

statistics
A random group of customers at a fast food chain were asked whether they preferred hamburgers, chicken sandwiches, or fish sandwiches. The restaurant's marketing department claims that 40% of the customers prefer hamburgers, 46% of the customers prefer chicken sandwiches, ...
Monday, May 7, 2012 at 11:36pm

Statistics
For this assignment you are to imagine that you are part of a select marketing group. This select group has been asked to consider the Colorado City Convention and Visitors Bureau survey of 25 hotels in the local area. The survey is concerned with the current availability of ...
Saturday, May 5, 2012 at 8:19pm

marketing
You have been approached by the makers of the Holo-Generator. The Holo-Generator is an innovative product that fits in the palm of your hand and plays three-dimensional music videos through sound and holographic images. This product has not yet been developed. The executive ...
Saturday, May 5, 2012 at 6:10pm

statistics
The international olympic committe states that the female participation in the 2004 summer olympic games was 42%, even with new sports such as weight lifting, hammer throw, and modern pentathalon being added to the games. Broadcasting and clothing companies want to change ...
Friday, May 4, 2012 at 4:32pm

Marketing
You are interested in opening a SNOW BIZ snow cone shack. The SNOW BIZ company who wants to franchise this business to you has provided the following general information: Cost to make each snow cone: $0.25 ice, $0.05 plastic cone holder, $0.03 plastic straw, $0.10 flavoring ...
Monday, April 30, 2012 at 6:29pm

Marketing
Many companies introduce products that compete not only with their competitors’ brands but with their own internal brands. A. Under what conditions would you introduce a new product that you are sure will cannibalize one of your existing products? B. Why would you ...
Monday, April 30, 2012 at 6:28pm

Marketing
A. Explain the concept of NET MARKETING CONTRIBTION. B. What fundamental marketing strategies can a business pursue to grow marketing profits? C. Use examples to illustrate these various strategies.
Monday, April 30, 2012 at 6:27pm

Marketing
I need help coming up with 3 realistic Objectives for NIKE SHOES that would be used on a marketing plan. The objectives needs to be Specific, Measurable, Attainable, Realistic and Time Sensitive.
Monday, April 30, 2012 at 5:22pm

Manigerial Accounting
This is an extra credit assignment I was assigned that I really need the points for. I am having alot of trouble with it. I did a few of the questions but im not sure if they are right or not and I dont know how to do a few. For number 1 (Listed below) Payback = $46 million/$4...
Sunday, April 29, 2012 at 8:28pm

marketing
Identify public relations opportunities for a new product.
Saturday, April 28, 2012 at 10:22pm

Marketing
What is the preparation of reports for each level of responsibility in the company’s organization chart called?
Saturday, April 28, 2012 at 4:28pm

Marketing
Managerial accounting is
Saturday, April 28, 2012 at 4:26pm

MATH URGENT!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!
Tara is researching the stork population living in a bird reserve. On her first day, she captures and tags 37 birds. Two weeks later, she captures 48 birds and finds that 30 are not tagged. Estimate the actual number of storks in the bird reserve. 27. In a marketing survey ...
Friday, April 27, 2012 at 8:43pm

business statistics
This select group has been asked to consider the Colorado City Convention and Visitors Bureau survey of 25 hotels in the local area. The survey is concerned with the current availability of rooms. The availability of the rooms was as follows: 90, 72, 75, 60, 75, 72, 84, 72, 88...
Friday, April 27, 2012 at 1:39pm

marketing
Can you help me to understand what a positioning and differentiation strategies for the product would be?
Sunday, April 22, 2012 at 6:14pm

marketing
Unit 5 Individual Project Deliverable Length: 4-5 body pages, 1 PERT chart, 1 Gantt chart Details: Using your current work organization (or an organization of interest) as the subject matter, research the elements of business and prepare an APA formatted paper that: Analyzes ...
Sunday, April 22, 2012 at 1:29am

Inttroduction To Business
1. Regarding management and leadership, which statement is most accurate? A. Leaders can be good managers, and good managers can be leaders. B. Leaders aren’t managers, and managers aren’t leaders. C. Leadership and management are entirely unrelated. D. Most ...
Thursday, April 19, 2012 at 4:03am

statistics
The manager at the YMCA believes members are staying longer at the Y due to what they feel was a very successful marketing plan. Studies show the previous mean time per visit was 36 minutes, with a standard deviation = 11 minutes. A simple random sample of n = 200 visits is ...
Wednesday, April 18, 2012 at 7:47pm

Marketing
Be sure to view the 4P's interactive in this week's lecture prior to entering this discussion. What rationale did you use to choose the option you chose for Our Town Photography? What changes would you recommend to the marketing mix for the Our Town Photography Premier...
Wednesday, April 18, 2012 at 5:00am

Marketing
General Mills Warm DelightsTM: Indulgent, Delicious and Gooey! I recommend we all taste test Warm Delights prior to discussing the following questions: In what stage of the product life cycle is cake mix in the U.S.? What is the competitive set of desserts in which Warm ...
Wednesday, April 18, 2012 at 4:59am

marketing
who are the organizational buyers of whirlpool products? I have Sears, Lowes, Best buys, and home depot. Is that what the questions is referring to and are there more?
Sunday, April 15, 2012 at 6:11pm

marketing
Mark is trying to determine his firm's average cost per unit of production. He finds that the cost for all labor and materials is $80,000 and fixed overhead expenses are $40,000. If the company produces 20,000 items in the time period, the average cost is_____.
Thursday, April 12, 2012 at 10:38am

marketing
what are the implications if there was no 'market'?
Friday, April 6, 2012 at 10:23am

organizational communication
What are some values of other cultures that might enhance organizational cultures, customer service, sales and marketing, and health care?
Thursday, April 5, 2012 at 5:03pm

Human resources
Role Play In this mock executive team meeting, you will assume the role and responsibility for a specific function (for example, human resources, marketing, finance, legal, and operations). The team will be given a scenario in which strategic decisions are to be made for rapid...
Wednesday, April 4, 2012 at 8:51pm

Statistics
The manager at the YMCA believes members are staying longer at the Y due to what they feel was a very successful marketing plan. Studies show the previous mean time per visit was 36 minutes, with a standard deviation = 11 minutes. A simple random sample of n = 200 visits is ...
Wednesday, April 4, 2012 at 4:45pm

CFinance
You have been hired as a consultant for Melody Harmonitune Sdn. Bhd. (MHSB), a manufacturer of fine zithers, to evaluate a capital budgeting proposal. MHSB observes that the market for zithers is growing quickly. To confirm their observation, the company hired a marketing firm...
Monday, April 2, 2012 at 11:11pm

corporate finance
You have been hired as a consultant for Melody Harmonitune Sdn. Bhd. (MHSB), a manufacturer of fine zithers, to evaluate a capital budgeting proposal. MHSB observes that the market for zithers is growing quickly. To confirm their observation, the company hired a marketing firm...
Monday, April 2, 2012 at 6:57am

Operations Management
Explain the key interactions among marketing, design, manufacturing, and finance in product development?
Sunday, March 25, 2012 at 11:04pm

Economics
Suppose you are the marketing manager for the Fruit of the Loom. An individuals' inverse demand for Fruit of the Loom women's underwear is estimated to be P = 25 - 3Q (in cents). If cost to Fruit of the Loom to producing women's underwear is C(Q) = 1 + 4Q (in ...
Tuesday, March 20, 2012 at 10:49pm

statistics
A study of health care planning undertook a mail survey of hospital administrators in Arkansas, Louisiana, and east Texas. Research question: At á = .05, is the type of planning independent of the intensity of competition? (Data are from D. O. McKee, P. R. Varadarajan, ...
Tuesday, March 13, 2012 at 10:34pm

Algebra
Two companies sell software products. In 2010. Company 1 had total sales of $17.2 million. Its marketing department projects that sales will increase by $1.5 million per year for the next several years. Company 2 had total sales of $9.6 million for software products in 2010 ...
Sunday, March 11, 2012 at 7:32pm

Marketing
Identify a firm in any industry operating and discuss the segmentation strategies for it's product
Saturday, March 10, 2012 at 11:20am

marketing
a 1,400- to 1,750-word paper in which you describe the elements of the marketing mix (product, place, price, and promotion). Use at least 3 academic sources (non-academic sources or text materials will not be counted) to support your work. In addition, select an organization ...
Monday, March 5, 2012 at 7:38pm

Accounting
Continuing Cookie Chronicle (Note: This is a continuation of the Cookie Chronicle from Chapters 1 through 6.) CCC7 Part 1 Natalie is struggling to keep up with the recording of her accounting transactions. She is spending a lot of time marketing and selling mixers and giving ...
Friday, March 2, 2012 at 4:52pm

marketing
Why marketing is describe as a process
Tuesday, February 28, 2012 at 4:26pm

Marketing
How can i run a promotion that i know the market share in a profitable way.Kindly give me the formulas.
Tuesday, February 28, 2012 at 9:15am

marketing
discuss the various ways that distribution adds or utility to a product or service?
Saturday, February 25, 2012 at 8:18am

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